Category: Data segmentation

Do I really want your emails?

Posted on 11/03/10 in Data segmentation, Email Marketing 2.0, 2 Comments

Here’s a thought:  Make today ‘Unsubscribe Day’   Go and unsubscribe from all the newsletters, emails and post updates that come through to your inbox   Then, go and sign up to the ones which you can remember was the most relevant or memorable … Well that should have cleared out about 75% of the junk [...]

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