If you are holding data and using it for any marketing activities you have responsibities. In this months video blog PML Associate, Janet Barnes from Profit Development, talks about those responsibilities and what the owner of that data (the data controller i.e. YOU) must take into consideration, what responsibilities a data controler has when owning data, [...]
Read moreBusiness vlogging can be done by anyone. It doesn’t require any prior experience or special training, and it can be as simple or as sophisticated as you care to make it.
Read moreA recent report from Cisco suggests that by 2013 90 per cent of internet traffic will be video. Even if this turns out to be an exaggeration, there remains little doubt that online video has come of age. The sheer wealth of genres on YouTube makes it one of the most densely-trafficked websites on the [...]
Read moreVideo Blogging: Part 2 Using video blogs to promote your business, services and products fits neatly into the underlying rationale of social media marketing – i.e. that people buy people. Unless you’re a Pepsi or a Nike, the chances are that people will connect more readily with you as a person than they will with [...]
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