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		<title>How to Measure Up Competitors on Google AdWords</title>
		<link>/how-to-measure-up-competitors-on-google-adwords/</link>
		<comments>/how-to-measure-up-competitors-on-google-adwords/#comments</comments>
		<pubDate>Thu, 22 Sep 2011 12:02:26 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Guest Blogs]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.pmlmedia.com/?p=1312</guid>
		<description><![CDATA[How it is possible to test which competitors are worth watching out for, and which don’t really have a clue?  There are ways to test: Poorly written adverts It’s usually possible to spot those competitors who are running their PPC campaigns themselves.  Look out for adverts with misspellings, or for adverts which mention the company [...]]]></description>
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		<title>Social Media Management</title>
		<link>http://www.pmlmedia.com/services/social-media-management-marketing/</link>
		<comments>http://www.pmlmedia.com/services/social-media-management-marketing/#comments</comments>
		<pubDate>Sun, 11 Sep 2011 19:14:55 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[FEATURED - DO NOT SHOW]]></category>

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		<title>How social media networking can work for your company</title>
		<link>/how-social-media-networking-can-work-for-your-company/</link>
		<comments>/how-social-media-networking-can-work-for-your-company/#comments</comments>
		<pubDate>Fri, 09 Sep 2011 11:58:39 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Reed's Law]]></category>

		<guid isPermaLink="false">http://www.pmlmedia.com/?p=1305</guid>
		<description><![CDATA[I was asked this week to explain how social media can help a company and what the benefits of networking through these channels are. Firstly it would be a prudent thing to explain that using social networks is the best way to rapidly expand and boost a company’s profile in a very cost effective way. [...]]]></description>
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		<title>Confirmed Opt-in Myths &#8211; #2</title>
		<link>/confirmed-opt-in-myths-2/</link>
		<comments>/confirmed-opt-in-myths-2/#comments</comments>
		<pubDate>Wed, 24 Aug 2011 17:39:57 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Confirmed Optin]]></category>

		<guid isPermaLink="false">http://www.proda.co.uk/?p=505</guid>
		<description><![CDATA[&#8220;My Sales Will Decrease Because Of Confirmed Opt-In&#8221; Have you tested this assumption? The answer is always, “No, but I just assume” or “No, my colleague told me it would hurt sales”. It’s best not to assume anything, but rather to seek out your own answers by testing and observing your own campaigns. We have [...]]]></description>
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		<title>Confirmed Opt-in Myths &#8211; #1</title>
		<link>/confirmed-opt-in-myths-1/</link>
		<comments>/confirmed-opt-in-myths-1/#comments</comments>
		<pubDate>Wed, 17 Aug 2011 14:54:42 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Email marketing]]></category>
		<category><![CDATA[Link building]]></category>
		<category><![CDATA[Spam]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Optin emails]]></category>

		<guid isPermaLink="false">http://www.proda.co.uk/?p=501</guid>
		<description><![CDATA[ Confirmed opt-in as defined by SpamHaus, who is one of the most respected anti spam organizations in the world: Known as “COI” in the legitimate bulk email industry, also known as “Confirmed Opt-in”, “Verified Opt-in” or sometimes “Double Opt-in”. With Closed-Loop Opt-in the Recipient has verifiably confirmed permission for the address to be included on [...]]]></description>
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		<title>Viral marketing</title>
		<link>/viral-marketing/</link>
		<comments>/viral-marketing/#comments</comments>
		<pubDate>Sat, 23 Jul 2011 15:26:20 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Viral marketing]]></category>

		<guid isPermaLink="false">http://www.proda.co.uk/?p=376</guid>
		<description><![CDATA[“Once cast to the wind, spreading your virus is virtually free. All the effort is in the front end; you’re investing time and imagination, not money.” What is viral marketing? Any form of marketing that is by nature self-replicating, hence comparisons to pathological and computer viruses. Viral promotions include emails, blogs, white papers, special reports, [...]]]></description>
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		<title>How to measure Google Plus with analytics</title>
		<link>/how-to-measure-google-plus-with-analytics/</link>
		<comments>/how-to-measure-google-plus-with-analytics/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 08:34:28 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Plus]]></category>

		<guid isPermaLink="false">http://www.pmlmedia.com/?p=1671</guid>
		<description><![CDATA[This great post extract comes from the blog of  Christopher S Penn@cspenn and you can read the whole article How to measure Google Plus with analytics in full here. In this article Chris covers the impact of Google Plus on the marketing community and more importantly how to measure it. Nice post Chris and i enourage you all [...]]]></description>
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		<title>You have responsibilites</title>
		<link>/you-have-responsibilites/</link>
		<comments>/you-have-responsibilites/#comments</comments>
		<pubDate>Mon, 23 May 2011 09:51:52 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Data protection]]></category>
		<category><![CDATA[Video Interviews]]></category>

		<guid isPermaLink="false">http://www.pmlmedia.com/?p=1649</guid>
		<description><![CDATA[If you are holding data and using it for any marketing activities you have responsibities.  In this months video blog PML Associate, Janet Barnes from Profit Development, talks about those responsibilities and what the owner of that data (the data controller i.e. YOU) must take into consideration, what responsibilities a data controler has when owning data, [...]]]></description>
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		<title>Video Interviews and Vlogging</title>
		<link>http://www.pmlmedia.com/services/video-interviews/</link>
		<comments>http://www.pmlmedia.com/services/video-interviews/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 14:03:55 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[FEATURED - DO NOT SHOW]]></category>

		<guid isPermaLink="false">http://www.pmlmedia.com/?p=1628</guid>
		<description><![CDATA[]]></description>
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		<title>3 cool ideas for developing your video blog</title>
		<link>/3-cool-ideas-for-developing-your-video-blog/</link>
		<comments>/3-cool-ideas-for-developing-your-video-blog/#comments</comments>
		<pubDate>Mon, 11 Apr 2011 08:04:39 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Business blogging]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Video Blogging]]></category>
		<category><![CDATA[Video Interviews]]></category>
		<category><![CDATA[Vlogging]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[Vlog]]></category>

		<guid isPermaLink="false">http://www.pmlmedia.com/?p=1619</guid>
		<description><![CDATA[Business vlogging can be done by anyone. It doesn’t require any prior experience or special training, and it can be as simple or as sophisticated as you care to make it.]]></description>
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